Magazine Genres Pt. 1

Welcome Back! Today I'll be hopping into some research I did on magazine genres. I've actually learned about genres that I never even knew about. Becoming fully aware of the different kinds of genres is a step to fully grasping every aspects of what a magazine is.

Magazines can cover a wide range of topics in relation to a genre, which can be used to describe hundreds of different ideas. The concept of magazine selection refers to the availability of various types of magazines that the general public can read for entertainment, leisure, or education. Medical offices are frequently provided with a variety of magazines that cover a variety of genres in order to appeal to the interests of a large number of clients. Magazine genres found at a doctor's office include fashion, cooking, sports, and travel.

Fashion

Cooking

Sports 

Travel

On my next blog, I'll be going more in depth on these 4 magazine genre's shown above. Stay in Tune!

A Blast to The Past!

Welcome Back! I thought it would be a good idea to read up on the origins/history of magazines. Understanding the history of the magazine industry and how it changed over time will help me to better comprehend it today! So in today's blog, I'll be providing a bit of bulleted key information that I researched on magazine background.

• Between 1663 and 1668, Johann Rist, a German theologian and poet, published the first true magazine. Rist's publication, Erbauliche Monaths-Unterredungen, or Edifying Monthly Discussions, inspired a number of others to begin printing literary journals across Europe.

• The first American magazines appeared in 1741, when Andrew Bradford's American Magazine and Benjamin Franklin's General Magazine both began publication in Philadelphia just three days apart. However, neither magazine lasted long: American Magazine folded after only three months and General Magazine after six.

• During the 1830s, publishers began producing less-expensive magazines with a wider audience in mind, taking advantage of a general decline in the cost of printing and mailing publications. Magazine fashion has also evolved. While early magazines focused on development and reasoning, later editions focused on entertainment. The elite class was no longer the focus of magazines. Publishers capitalized on their newly expanded audience by launching family magazines, children's magazines, and women's magazines.

• The Saturday Evening Post was the first truly successful mass circulation magazine in the United States. This weekly magazine began printing in 1821 and continued in print until 1969, when it briefly ceased circulation. Also widely credited with reshaping the magazine's appearance, the publication was the first to feature artwork on its cover, a decision that The Saturday Evening Post described as "connecting readers intimately with the magazine as a whole".

• With the arrival of the twentieth century came new types of magazines, such as news, business, and picture magazines. These types of publications eventually came to dominate the industry and attract large readerships.  The introduction of online technology in the late twentieth and early twenty-first centuries began to have a significant impact on both the magazine industry and the print media as a whole. Magazine publishers, like newspaper publishers, have had to rethink their structure in order to reach out to an increasingly online market.

• During the nineteenth century, literary magazines flourished, publishing some of the period's most important fiction. Almost every significant American writer contributed to literary magazines at some point in their careers, including Edgar Allan Poe, Mark Twain, Walt Whitman, and Ernest Hemingway. 

• A new type of magazine emerged in the late 1800s: the pulp magazine, an all-fiction publication named after its rough wood-pulp paper. At the time, dime novels were not eligible for the same low postal rates as magazines, but pulps were. Individuals suddenly had access to popular genre fiction in these low-cost magazines, such as Adventure, Horror Stories, Weird Tales, etc.

• The success of the pulps paved the way for another major shift in mainstream journalism: the rise of entertaining fan magazines. Fan magazines, which typically focused on television, film, and music, emerged as a form of national entertainment in the early twentieth century.

• During the 1940s, many publishers began to target teenagers, a previously untapped demographic. Seventeen magazine debuted in 1944, paving the way for later publications such as Tiger Beat and Teen People. These magazines catered to young women, with stories about fashion, makeup, celebrity news, and lifestyles.

• Celebrity gossip isn't just for teenagers anymore. A stroll down a supermarket checkout line reveals a plethora of celebrity magazines, also known as gossip magazines, aimed at adults. These celebrity magazines, which first gained popularity in the 1970s, provide readers with an inside look at the lives of the famous.

Now enough of talking your ears off! With this information that I collected, I hope to retrieve a deeper understanding and desire for magazines as a whole! See you on the next blog! <3

Resource: https://open.lib.umn.edu/mediaandculture/chapter/5-3-the-role-of-magazines-in-the-development-of-american-popular-culture/

Graphic: https://www.canva.com/p/templates/EAE3rWNzb-Y-blue-abstract-rocket-launch-logo-template/

Anatomy of a Magazine

Here I'll be explaining and giving an explanation of the Anatomy of this magazine. This magazine is really simple and straight to the point. I got this magazine cover from Canva and I labeled the parts of the magazine I noticed. Starting with the masthead "FASHION", the large and centered title lets us know that it's the masthead, its the first thing that you would see once you pick up the magazine due to the largeness & boldness of it. The next thing that stands out to me and would most likely stand out to the audience is the name of the model "Samira Hadid", it'll stand out due to it being the second biggest and boldest font after the title "Fashion", which will also would let us know that it's the lead article in this situation. We can infer that the main image that seems to be a mid-shot, is a picture of Samira Hadid due to the placement of the bold words "Samira Hadid". This picture of Samira Hadid is a bold intense stare that shows her making eye contact with whoever may be holding the magazine or looking at the magazine, this draws attention to the magazine and attracts readers. Due to Samira Hadid/a woman being the main image of the magazine, it lets us know that the genre is a woman's magazine. The supporting cover lines that are usually on any magazine that you see, is a method to introduce the magazine's other content in order to draw in the intended audience. The website is on the magazine so curious readers or people in general can go there to find out more of what the magazine contains. The color scheme of this magazine are just basic neutral colors such as, black, cream/beige nothing crazy or colorful which is why I referred to the magazine as simple and straight forward. The issue #/volume describes the complete run of this magazine for a set amount of time, hence the "Vol.17". The date of the magazine lets you know when the magazine is published, the date of this magazine is "May 2023", it would let the reader know if the magazine is recent and in current trends which will make it more likely to get brought. Lastly, the barcode is there because it is of course necesarry in order to sell the magazine, it gives important information such as the cost of it and when it was manufactured. 

 

I hope you enjoyed this analysis! Stay tuned for more.

Magazine from Canva: EAFDGQBJ_WY-white-and-black-minimalist-trends-fashion-magazine-cover

 

House Styles PT 2.

 Welcome Back! As expected, this blog will go into picture examples of different kinds of magazine's house styles.

Some House Style Evaluations:

With these three "Fauget" magazines, the first thing that jumped out to me was the display of the pictures on the front cover of the magazine. The magazine can be noticed as always having a detailed picture of an individual as the background, covering the whole magazine instead of having a solid colored background with pictures over it. Having a picture as the entire cover of the magazine is what would let readers know that this is "Fauget" magazine. 

We can also see here that they sometimes tend to change the headline font's of this magazine. The headline "Fauget" for the last 2 magazines are in the same font, while on the other hand, we can see that the first one is in a totally different font.

Magazine's 2 & 3 have the most similar house styles out of the 3 in total. Their fronts seem to be the same all around and the headline's are both at the top of the page. Magazine 3 font color's seem to correspond with Magazine 1, they are both white.

Though magazine 1 may not be as similar to 2 and 3, what also stands out to me that let me know that they are all a "Fauget" magazine are the bold numbers with 2 little sentences under them that each magazine has. Magazine 1: "10 Tips From Famous Models". Magazine 2: "12 Great 2032 Casual Looks". Magazine 3: "10 Great 2032 Casual Looks".

Another House Style Evaluation:

When we look at this, we can see that these 2 magazine's resemble each other due to the House Styles. They both have the headline "Explore" in bold going across the page. 

They both have full background pictures of outside nature, one with trees and another with a waterfall. These backgrounds corresponds with the magazine title "Explore."

Both barcodes are situated in the bottom corners of the magazines, they are just on opposite sides.

The subtitles on both magazine's are also structured similarly, they are all placed in the same spots, some on the left hand side and some on the right.

Resources From Canva: https://www.canva.com/p/templates/EAFGiSdqvBI-colorful-simple-modern-fashion-magazine-cover/

https://www.canva.com/p/templates/EAE418KoZoQ-most-attractive-fashion-promotion-magazine-cover/

https://www.canva.com/p/templates/EAFFE4peHCw-white-black-minimalist-fashion-promotion-magazine-cover/

https://www.canva.com/p/templates/EAE7Zma2sLY-blue-modern-explore-travel-magazine-cover/

https://www.canva.com/p/templates/EAE7CRn8vsU-gray-modern-explore-travel-magazine-cover/

House Styles

Hello Everyone! Welcome back to my blog! For the next couple of blogs I'll be focusing on different aspects of magazines.

For this blog, I'll just be introducing what "House Styles" are within a magazine.

A magazine's house style is a set of fundamental guidelines it adheres to while creating any of its covers. For example, the masthead, font, colors, photo sizes or placements, headers, footers, date, barcode, etc. Magazines typically stick to a small number of font styles and reuse them for various purposes. The headline, for instance, may always use the same font but the cover lines might use a different font but would still be used regularly throughout issues. Since this would be how the company often presents their magazines, the fonts won't typically be altered for very long extended periods of time, letting readers and viewers know that this is their magazine. Nearly all magazines in the market employ the house style, which offers a very diverse appearance for all various genres.

Stay tuned for my next blog where I'll show picture & examples of magazines and their different house styles <3.

Graphic: https://www.canva.com/p/templates/EAE5PxfNUcg-bold-fashion-new-style-added-announcement-facebook-post-/

Editing Pt 2.

Glad you stayed tuned! Like I said in my last blog, this will just be some more editing techniques that I learned and wanted to share with you guys.

Jump Cut:

Two shots of the same subject are taken sequentially from camera positions that differ only slightly, if at all. This type of edit creates the illusion of time travel. It is a temporal space manipulation that uses the duration of a single shot and fracturing the duration to move the audience ahead. This type of cut conveys the passage of time abruptly. ​

Crosscutting:

A film editing technique that establishes action happening at the same time and usually in the same place. The camera will cut away from one action to another in a cross-cut, which can imply that these two actions are happening at the same time, but this is not always the case. The editorial technique of cutting between different sets of action that can occur simultaneously or at different times is referred to as cross cutting. Cross cutting is frequently used to create suspense; by cutting away at a point of tension, the audience is left wondering what will happen next. ​

Parallel Editing:

This editing technique, a type of cross cutting, is the process of alternating between two or more scenes that occur concurrently in different locations within the film's world. Most films that use parallel editing will eventually have the corresponding scenes meet or have some sort of connecting action. When the characters are unaware of events unfolding away from the main action, it creates tension, can show multiple points of view, and can create dramatic irony. The distinction between cross cutting and parallel editing is one of time. The term parallel editing refers to the display of multiple events occurring at the same time. ​

Eyeline Match:

Eyelines are the locations where actors look while performing in a scene. They assist the audience in comprehending what the character is looking at. When an actor appears to be speaking directly to another character, their eye line is frequently directed at the camera rather than at the other actor. Eyeline match is a film editing technique that shows the audience what a character is looking at. Eyeline match allows the audience to believe they are looking at something through the character's eyes. For example, a character may be seen looking at someone or something outside of the frame. The following shot shows exactly what the character sees, from the same angle they appear to see it. ​

Cutaway:

 A cutaway shot is a shot that interrupts a continuous filming action by inserting a different viewpoint. When the cutaway avoids a jump cut, it is typically followed by a cut back to the first shot. For example, if the main shot is of a man walking down an alley, possible cutaways could be a shot of a cat on a nearby dumpster or a shot of a person watching from an overhead window. Similarly, a cutaway scene is a scene that is interrupted by the introduction of another scene that is generally unrelated or only peripherally related to the original scene. The interruption is typically brief and is followed by a return to the original scene, though this is not always the case. The effect is usually comical commentary on the original scene. ​

Editing Pt 1.

 Welcome Back! In this blog, I'll be talking about the importance of editing in film and some examples of different editing aspects that I learned in class.

Video editing is important because it is the key to blending images and sounds to make us feel emotionally connected and, at times, physically present in the film we are watching. Video editing is one of the most important jobs in the film industry. Professional video editing can help you create an emotional masterpiece, and it can make or break your film, which is why choosing the right video editor is just as important as choosing the right camera equipment.

Starting Examples:

Continuity Editing Systems:

This is a type of editing that requires the director to make the film's reality as close to the audience's as possible. This means that the film is attempting to recreate the world around us and to make it easier for the audience to comprehend and understand the action on screen. A practice that focuses on narrative continuity and has evolved and become common in Hollywood's realist feature films. In mainstream film and television, it is still the dominant convention. Except for special dramatic shots, cuts are meant to be subtle. ​

Non-Continuity Editing Systems:

This is when shots are misaligned to create the illusion of time and space This draws the audience's attention to the cutting process and disrupts the illusion of reality. The use of flashbacks is one example. ​

Shot/Reverse Shot:

Shot reverse shot is a film technique in which one character is shown looking at another, and then the second character is shown looking back at the first. The viewer assumes that the characters are looking at each other because they are shown facing in opposite directions.

Graphic Match

In modern editing, the graphic match is an extremely effective transitional device. A single assembly - a single cut - is used to convey an idea here. The goal of this cut is to skip ahead or backward in time while a) maintaining action continuity and b) creating a metaphorical link between the images that bookend the cut. It can be humorous, dramatic, or purely ideological. ​

Action Match

Cutting on action, also known as matching on action, is a film editing and video editing technique in which the editor cuts from one shot to another view that corresponds to the action in the first shot. A typical example would be a man approaching a door and reaching for the knob. ​

Stay tuned for some more interesting editing techniques!